Employer Brand Audit
Strengthen Your Reputation with an Employer Brand Audit to attract and retain top talent by enhancing your employer brand and aligning it with your culture and values.
Is Your Employer Brand Failing to Attract Top Talent?
Many businesses struggle to attract and retain talent because their employer brand doesn’t resonate with the right candidates. If your employer brand is unclear or poorly positioned, it can lead to high turnover rates, disengaged employees, and difficulty competing for top talent in your industry.
Paul Mills
Founder, VCMO
Is Your Employer Brand Failing to Attract Top Talent?
Many businesses struggle to attract and retain talent because their employer brand doesn’t resonate with the right candidates. If your employer brand is unclear or poorly positioned, it can lead to high turnover rates, disengaged employees, and difficulty competing for top talent in your industry.
Paul Mills
Founder, VCMO
The High Cost of a Weak Employer Brand
An ineffective employer brand can have serious consequences for your business. A lack of clarity around your values, culture, and employee experience can make it difficult to stand out in a competitive job market. This leads to poor recruitment outcomes, low employee morale, and high retention costs. Without a clear strategy, you risk missing out on the best talent, which directly affects your company’s performance and growth.
What Our Employer Brand Audit Covers
Our Employer Brand Audit assesses how your organisation is perceived as an employer and includes:
- Employer Brand Perception: Understand how your brand is viewed by both current employees and potential candidates.
- Recruitment & Retention Strategies: Assess the effectiveness of your strategies for attracting and retaining talent.
- Employee Experience: Evaluate your internal culture, communication, and employee engagement.
- Values & Culture Alignment: Ensure your company’s values and culture are clearly communicated and reflected in your employer brand.
- Market Positioning: Analyse your employer brand’s positioning relative to competitors in your industry.
Why Choose Our Employer Brand Audit?
Our Employer Brand Audit includes these key features...
Expert Analysis
Tailored Report
Confidential & Secure
Fixed Pricing
Pricing
We offer transparent pricing based on business size:
• Small Businesses (1-49 employees): £5,000 +VAT
• Medium Businesses (50-249 employees): £10,000 +VAT
• Large Enterprises (250+ employees): £15,000 +VAT
Meet Our Marketing Leaders
Award Winning Marketing Auditing
Clients choose VCMO for many reasons. We bring not just award-winning expertise for our auditing capability, but a deep passion and emotional investment in your brand's long-term success. We build bonds beyond business - we're not merely advisors, we become an integral part of your team, embodying the role of your trusted marketing partner.
Ready to strengthen your employer brand?
Let our Employer Brand Audit help you attract, engage, and retain top talent.
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