identify how to drive more demand

Content Strategy Audit

Evaluate and refine your content creation, distribution, and measurement efforts to drive deeper engagement and achieve your marketing goals.

Is Your Content Failing to Deliver Results?

getting to the root cause

Many businesses struggle with content that doesn’t engage their audience or support their growth goals. Without a clear strategy, your content may be inconsistent, irrelevant, or failing to convert prospects into customers. This lack of direction prevents your marketing from driving meaningful results.

Paul Mills
Founder, VCMO

Person at desk with a business problem
getting to the root cause

Is Your Content Failing to Deliver Results?

Many businesses struggle with content that doesn’t engage their audience or support their growth goals. Without a clear strategy, your content may be inconsistent, irrelevant, or failing to convert prospects into customers. This lack of direction prevents your marketing from driving meaningful results.

Paul Mills
Founder, VCMO

marketing bad habits

The Cost of an Ineffective Content Strategy

An underperforming content strategy can lead to missed opportunities, poor engagement, and wasted resources. Disjointed messaging, irrelevant content, and ineffective distribution leave your business disconnected from its audience, damaging brand credibility and growth. Without a thorough Content Strategy Audit, these issues will continue to hinder your success.

What Our Content Strategy Audit Covers

Our Content Strategy Audit provides a comprehensive review of your content’s performance, audience alignment, and includes:

  • Audience Alignment: Assess how well your content resonates with your target audience’s needs and expectations.
  • Content Relevance: Evaluate whether your content delivers value and is relevant to your audience.
  • Content Quality: Analyse the quality and consistency of your messaging across platforms.
  • Distribution Channels: Review your content distribution strategy to ensure it’s reaching the right people at the right time.
  • Engagement Metrics: Measure how well your content drives interaction and engagement.

By evaluating the quality, relevance, and consistency of your content, we provide actionable insights that optimise your strategy, drive engagement, and support your business goals.

transparency

Pricing

We offer transparent pricing based on business size:

• Small Businesses (1-49 employees): £5,000 +VAT
• Medium Businesses (50-249 employees): £10,000 +VAT
• Large Enterprises (250+ employees): £15,000 +VAT

Transforming these brands...

REASONS TO BELIEVE

Award Winning Marketing Auditing

Clients choose VCMO for many reasons. We bring not just award-winning expertise for our auditing capability, but a deep passion and emotional investment in your brand's long-term success. We build bonds beyond business - we're not merely advisors, we become an integral part of your team, embodying the role of your trusted marketing partner.

Our project was to create a top-level marketing strategy which, once built, we could drive forward ourselves. And I can honestly say the work has been transformational for Yellowtail. After each workshop with VCMO, both Dennis Hall and I would be amazed at how much we'd achieved. We worked hard! But the results are worth it.

Sarah Steele
Operations Director, Yellowtail Financial Planning

Shout out to Paul Mills who bravely took on running a positioning workshop with us yesterday. Is there anything harder than doing the thing your client does for others for them?! Great work. Really thought provoking, and so important to have facilitated by someone with an external perspective!

Bryony Thomas
CEO, watertight business thinking

James Crawford delivers...He took the brief, gave clear advice on content, produced highly professional materials and a well set out delivery plan. He identified where further attention was necessary and all delivered in a straightforward and friendly manner. Highly recommended for your next marketing initiative.

Paddy Gordon
Director, Shepton Veterinary Group

Paul is a professional strategic marketeer who is able to apply his expertise with marketing budgets large and small. The commercial impact of Shaw & Co's rebrand, which was initiated, designed and implemented by Paul, has been to differentiate us positively in a sector where few have succeeded. He delivers what he promises, on time and on/under budget, to a high quality. Paul made a positive impact on our business that will last.

Rod Leefe
chair, shaw & co

VCMO brings knowledge, insight and practical experience to the table, but also something else, which is quite rare, the unwavering commitment to finishing the job without compromising on the quality of the output. Their work for Yellowtail has been exemplary and we're seeing the results already.

Dennis Hall
founder, yellowtail financial planning

Lydia possesses a deep understanding of marketing strategies and has consistently delivered exceptional results. Her ability to analyse market trends, create engaging campaigns, and drive customer acquisition is truly impressive. Her dedication, attention to detail, and strong communication skills make her an invaluable asset to any organisation. I cannot recommend Lydia enough for her expertise, professionalism, and exceptional work ethic.

Alan Leckey
Business Consultant, CCO - the Collaboration Company  

Ruth brought great experience and insight to my firm over many years. Her considered and thoughtful approach to problem solving are a real strength and her experience of marketing and business development in the legal sector was invaluable.

Gavin Tyler
Managing Partner, Cripps

Ready to optimise your content strategy?
Let our Content Strategy Audit help you create more engaging and effective content.

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