Marketing Strategy & Alignment

This episode of Fractional Futures offers a global perspective from Northern Ireland on how the business landscape is embracing the fractional model.

This episode of Fractional Futures offers a global perspective from Uruguay on how the business landscape is embracing the fractional leadership model.

This episode of Fractional Futures offers a global perspective from South Africa on how the business landscape is embracing the fractional leadership model.

This episode of Fractional Futures offers a global perspective from Dallas (USA) on how the business landscape is embracing the fractional leadership model.

This episode of Fractional Futures offers a global perspective from America on how the business landscape is embracing the fractional leadership model.

This episode of Fractional Futures offers a global perspective from Australia on how the business landscape is embracing the fractional leadership model.

This episode of Fractional Futures offers a global perspective from Thailand on how the business landscape is embracing the fractional leadership model.

This episode of Fractional Futures offers a global perspective from New Zealand on how the business landscape is embracing the fractional leadership model.

This customised GPT chatbot by VCMO helps businesses conduct a SWOT analysis when evaluating internal & external drivers of competitive advantage.

This customised GPT chatbot by VCMO helps businesses apply Porter's Five Forces model when conducting an analysis of the competitive landscape.

This customised GPT chatbot developed by VCMO helps businesses apply the PESTEL marketing model when conducting an external analysis of the market.

This customised marketing GPT chatbot developed by VCMO helps businesses develop marketing strategies to build a sustainable competitive advantage.

This customised marketing GPT chatbot developed by VCMO helps you apply the Business Model Canvas when developing your strategic business plan.

This customised marketing GPT chatbot developed by VCMO helps you apply the 4Ps marketing model when developing your strategic business plan.

Elevate your strategic marketing planning & boost business results using the SOSTAC® Methodology at this exclusive event with PR Smith.

This episode of Fractional Futures explores what personal changes are required by those transitioning into a fractional career including developing resilience.

This episode of Fractional Futures explores the strategies fractional CMOs can adopt to grow their portfolio

This episode of Fractional Futures explores how Fractional CMOs need to become an indispensable trusted advisor to their clients.

This episode of Fractional Futures explores how Fractional CMOs need an engagement blueprint to win, manage and retain clients.

This episode of Fractional Futures discusses why Fractional CMOs need to define their value proposition in order to be successful.

This episode of the Fractional Futures podcast discusses the importance of reinventing your career narrative to the market.

Discover how to become a Fractional CMO, why marketers switch to this workstyle, the skills needed to be successful & key drawbacks. Download a free guide.

Learn about the new trending concept 'CMO as a Service' and why more businesses are hiring Fractional CMOs to provide part-time marketing leadership.

Discover how to choose a Fractional CMO for your business, from knowing what they do through to defining your needs and selection criteria.

Discover how Investors are leveraging strategic partnerships with Fractional CMOs to help grow portfolio companies to generate higher returns on investment.

Discover how Fractional CMOs can guide mature businesses through marketing downsizing to remain competitive and sustainable.

Discover how Fractional CMOs can help revitalize underperforming businesses with new approaches to marketing leadership and brand positioning.

Discover why Fractional CMOs can offer a competitive marketing advantage in professional services organisations to achieve scalable and predictable growth.

Discover why Fractional CMOs can offer a competitive marketing advantage and help SaaS businesses achieve scalable and predictable growth.

Discover how Fractional CMOs help early-stage businesses overcome marketing challenges and build a competitive advantage for faster growth.

Discover six actionable steps where Fractional Marketing Executives help businesses craft impactful digital marketing strategies.

Learn strategic marketing tactics to grow your business during a recession. Paul Mills shares his insights on cost-cutting, customer retention and more.

Discover the differences between a Fractional and Virtual CMO, their main benefits and key considerations when choosing one.

Discover why every business needs a CMO. Learn about their role and how they can improve your marketing capability in our latest blog by Paul Bennett.

Discover the top tips to create a marketing strategy for your business. Gain valuable insights in our latest blog by Jonathan McGregor.

On the day of his shock announcement, explore Jurgen Klopp's football management success and how it relates to CMO leadership traits.

Discover 10 different ways a Fractional CMO can help small and medium sized business to grow. Gain valuable insights and tips in our blog by Paul Mills.

Learn how GPT chatbots are revolutionising marketing planning and streamlining the process for businesses. Stay updated with the latest trends.

Discover the role of the Fractional CMO (Chief Marketing Officer) and why businesses are increasingly using their expertise to achieve faster growth.

Discover the different types of marketing pain points your customers may encounter through your business and how to overcome them.

Discover the primary strategic goals of venture capital and private equity investors when making decisions on which businesses to place their investment.

This marketing guide helps CEOs & owner-managers navigate the pre-investment journey when working with investors.

Learn about brand management, its key components and why managing a brand is integral to a company's overall competitive advantage.

Discover why businesses are turning to virtual chief marketing officers (VCMOs) to provide marketing support & leadership during economic downturns.

Discover the role of a Virtual CMO (Chief Marketing Officer) and the businesses they help through remote and on-site working arrangements.

In this article discover the reasons why startups are hiring Fractional Chief Marketing Officers (CMO) to fuel faster growth and success.

In this article learn about the emerging role of Fractional Executives, the value they offer and why businesses are starting to embrace them.

This marketing guide is a user-friendly introduction to the Business Model Canvas (BMC) with guidance on how to apply it in your business.

This marketing guide is a user-friendly introduction to the PESTEL strategic framework, with practical insights on how to apply it in your business strategy.

This marketing guide provides a user-friendly introduction to the SWOT marketing framework with practical guidance on how to apply it in your business.

This marketing guide is a user-friendly introduction to the 4Ps marketing framework, with practical insights on how to use it in your business strategy.

This marketing guide is a user-friendly introduction to Porter’s Five Forces framework with practical insights on how to apply it in your business strategy.

In this blog, get a deeper understanding of marketing strategy, its different types and the steps to create a strategy that builds a competitive advantage.

In this blog, discover how to find the right marketing consultancy for your business and tips on finding the right consultant.

In this blog, discover six marketing strategy models that every business leader should use for better business planning.

In this blog, learn how Virtual CMO services are gaining popularity and how they can be a good solution for helping businesses to grow.

In this blog, learn about a Virtual Chief Marketing Officer, the benefits they bring to businesses and how to leverage their expertise to enable faster growth.

In this blog, learn about Fractional Chief Marketing Officers (CMO), the benefits they bring and what to consider before hiring one for your business.